Frederick's of Hollywood Summer
PROJECT DETAILS
I assisted with the entire campaign process including ideating the concept for the shoot, being on set assisting the creative director, choosing selects. I gave partners direction on how to use the assets on the website and created eblast templates. I used behind the scenes footage taken during the shoot to create additional video components to bolster the campaign.
Creative Director - Jill Herman
Art Director - Briahnna Logan
Graphic Designer - Jessica Roses
Photographer - James Macari
Work • Play • Groundbreakers • Pool Party • Just Nips • Aaron Taos • Heavenly Bodies • Innovators • Pattern Design • Neil Lane • McEnroe Farms • Face Filter • Animated Short • Choking • U.F.O. • Danny DeVito • Zesty Zeppoles • Midsommar • Roller Disco